🆘 WTF do we do now?

Faceappgram down - where do we waste our time now?

This week has been another busy one for everyone, Facebook, Instagram and WhatsApp going down alongside Twitter DM’s - the world got a glimpse of 15 years ago. Wimbledon started this week and here are three good reads, Wimbledon’s marketing strategy, Snapchat’s released a brand new game to celebrate, the powerful Petra Kvitova come back story.

david beckham royal box GIF by Wimbledon

🤩 Your Five For Friday 🤩

  1. 🌯Grubhub came under fire last week for having websites similar to their restaurants, turns out they aren’t doing anything wrong

  2. 🍕Why CBD is taking over food products

  3. 🎧The reason why music is all sounding the same (blame tech)

  4. 🎒This article did the rounds this week and made me chuckle - why grown ups need to lose the backpacks (I couldn’t agree more btw)

  5. 💏Why social media and advertising laws are making it difficult for adult products

❝Quote that resonated with me this week❞

Action is the foundational key to all success — Pablo Picasso

❤️ Marketing / Growth / Advertising ❤️

💵 Business 💵

🚀 Product 🚀

🎧 Must Listen Of The Week 🎧

I’ve taken a punt on audible so I’ve been in listening to books mode, so podcasts have taken a backseat this week, I do however have a couple of recommendations for podcasts which i’ll binge on this weekend,
Recommendations: Courier magazine workshop is fascinating from inside the business world. Inside intercom is a front line look at product and product development. Lastly, if you are into talented DJ’s and multi genre mixes check out DJ City podcast.

🤔Final Thought 🤔

There are many moments now where brands mess ups and missteps are forgotten about, Samsung’s catching fire, Pepsi and that Jenner Pepsi Max ad and most recently both adidas (with my team Arsenal) and Nike have made mistakes. Mistakes happen, we are human after all.
Another company Superhuman (*the* pay for email client of the moment) turned on email tracking as standard (read receipts are normal in instant messenger and in corporate emails so surprising this got as much attention) and had to reverse their decisions after much uproar, they did receive incredible funding recently.
Question to ponder: Is it the constant news cycle that would have made huge impact previously or the filter bubbles we live in or is it press and PR goes hand in hand in crafting and creating brand moment and controlling messages? Seems to me recently, brands are given many chances or it is forgotten about more quickly? Answers on a postcard or a tweet.

Thanks - Danny Denhard 
(and of course all views are my own)

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