Good Morning Must Readers 👋
It’s the 206th Must Reads newsletter.
As a reminder: Must Reads Is the 🆓 need to know newsletter summarising the important articles about to influence the future.
Thank you for spending your time to read today’s Must Reads!
This week’s edition of must-read has 11 stories to enjoy. Unfortunately, I have been ill all week so must reads is shorter than usual. Hopefully back to normal programming next week.
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Must Read Stories Of The Week
Personal Quests 🚀 - Why quests are better than resolutions and goals - Link
Improving Meetings From Software? 🕷 Can personal assistants help to summarise and improve meetings and work - Link
Power & Strings 💪 - Why serial powerhouse and ex-Google chairman’s (Eric Schmidt) fingerprints are all over the US Government efforts - Link
How brands make free shopping work 🚚 - We demand it, Amazon has given us prime expectations but is a huge loss leader for so many smaller brands - Link
Drops 💧- Is blind drops the future to luxury and secret new brand success? Most likely but it’s not for all! - Link
NFT 💴 - Can museums make NFT’s work? Maybe, but it’s going to cost everyone involved & likely lose a lot of people money - Link
Let’s just call it as it is “Skins” 👗 - The metaverse fashion week is upon us and the largest brands are diving in, but it’s not actually the metaverse yet - Link
Enjoyment > Pleasure? 😃 Why enjoyment is more important than pleasure. Hint enjoyment is less addictive and more sustainable - Link
Liars! 👃 It’s not just humans that lie, animals do it deliberately too (not just for survival) - Link
Equity Over Money 💵 - How equity deals (like 50 cent and flavoured water) changed music deals and pushed the industry and artist forward - Link
Storytelling 101 👇
Chat Community: Twitter has introduced communities this week, I created a dedicated community just for Must Readers. Join me here, we can discuss the links and share stories to include.
Recent Must-Reads From Me: What the difference between tactics and strategy is // Gen Z Report // How to improve your Google Docs // 3 alternative ways to build team connection // 25 Meeting Rules To Implement.
Well Worth The Watch
Smart hackers, what they do and why they do it…watch to see how hackers target big companies like Apple and Meta to gain timely data
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