Happy Friday!
Thanks for reading Must Reads this week, todayβs Must Read is 727 words long - about a 5 minutes read.
πHit of the week π Remote Work - is becoming a focus for many businesses since covid-19, I actually think there will be numerous improvements because of this, better communication, enabling collaborative tools to speed up delivery of work, no excuses for another meeting and importantly quicker face to face time on video calls.
πMiss of the week πΒ Twitter users - I am still on the fence about fleets aka Twitter take on the ephemeral content product everyone else has called stories, however, Twitter users who have never used it, calling out RIPTwitter, really demonstrates the flock aka Twitter community as a mob, calling this feature out without using it as the miss of the week.
β‘οΈ Let me know what you think β¬
οΈ
π The Must-Reads Of The Week π
π‘ Remote Working Tips π‘If you are struggling to work remotely or understand how you and your brand could work remotely. I have compiled a few tips over on medium or listen to my tips.
π§ Here are two podcasts that are must listen to this week
1/ Matthew Ball and Ben Thompson talk all things Disney, new TV & the metaverse - this really would be a dream podcast team
2/ Twilio CEO talks about how you enable others to build platforms and what culture really is at companies (Aka not just words on a wall)βοΈ How a πΊπΈ coffee shop chain Panera shifted to a coffee subscription and drove hyper-growth
Subscription is not new but is a fascinating space, providing options and value is always going to be compelling, this is likely a first mover in the coffee space but definitely wonβt be the last.βοΈ A deep-dive into Starbucks and its dominance in coffee
π©βπΌ Meet the 11 CEOβs who came from the Amazon CEO factory
π Instant messengers are difficult to police, however, this week WeChat has been found out to censor coronavirus and hundreds of other related keywords since January 1st.
FWIW WeChat is basically the internet in π¨π³ and surrounding areas, censorship likely led to deadly outcomes.πͺ Ever wondered about the people who are fighting fake news and disinformation?
Maybe just me, but here is a community on Reddit that fights the good fight
π― Reddit also has teamed up with Crisis text line to help with mental health issuesπββοΈWas only a matter of time, influencers being smart and creating their own ad breaks
π£ A good look at the priceless work community moderators do and how valuable it is
β― YouTube is coming a safe home for censored Pakistani journalists
π±Ad push notifications coming to an iPhone near you
Donβt fear, it is apple here, it is, of course, your choiceWe rarely call this out but Simon Sinek hits the nail on the headβ¦
πYou Made It To The End π
Thanks for reading this weekβs Must Readβs. Have a great weekend! Β
Danny DenhardΒ - About Me: 19 years in Marketing, Product,Β GrowthΒ and as a Β Crowdfunding business leader. You will want to see myΒ RIP to the CMO roleΒ presentation and I will be speaking at theΒ Festival Of Marketing, read my Q&A interview.Β Most importantly, I write this weeklyΒ Must Reads Newsletter.Β
Get your CMO helpβ¦Β
Disclaimer: All views & recommendations are my own until you click through on the stories.
This weekβs gif is fromΒ Giphy and images from Twitter.