Zoom JOMO 😬

Tried ZOMO but couldn't make it work 😉

It’s Friday, so Must Reads is hitting your inbox.  

Puppy Wave Hi GIF by MOODMAN

Over the last week, I have had three great virtual coffees from across three continents with friends of Must Reads. If you haven’t already it’s a good time to reach out and talk to connect or catch up with old colleagues or smart people.
I know you’re probably over having to zoom (is JOMO of Zoom a thing yet?) with work constantly, I’ve found FaceTime and Google hangouts and Google meets as very stable alternatives. 


👍Hit of the week 👍: 

Good news rarely gets cut through but the Office and Jack Ryan is reading good news on YouTube and has over 11million views


😍 The Must-Reads Of The Week 😍 

This week's handpicked Must Reads newsletter is just over 800 words, about a 6 minutes read:


🎧 Podcasts to listen to 🎧

I haven’t had a podcast corner for a while so thought I would treat you with 4

  1. Recode Decode: Kara Swisher & Gary Vee talk the current climate, where you should be creating content and the opportunity is right now

  2. TED Work-Life: Adam Grant and Esther Perel talk about relationships at work, power in relationships & when the time is to walk away

  3. FS Blog: The 5 levels of management with John Maxwell & why some people never get past level 1

  4. Radio Fix: Friend of the newsletter Simon Andrews has a great newsletter and his podcast with Rory Sutherland is a must listen


    🎶 Here is my WFH playlist of diverse mixes from DJ’s going live from their homes.


💯 5 Tips 💯

Here is a series of tips from friends of the newsletter and all-around smart people. This week is from Digital and eCommerce leader Simon Swan 👏

  1. Take a step back from your marketing and assess what channels are delivering what?

  2. Is your marketing strategy tied to the business vision

  3. Pick up the phone and speak to 5 customers and ask them why they chose your company

  4. Pick up the phone and speak to 2 customers who recently left your company and ask them why?

  5. Go and arrange a WebEx/zoom with someone in your finance dept and ask what are the key business financial metrics that are important and how marketing can support?

    Share


❤️You Made It To The End❤️

Thanks again for reading this week’s Must Read’s. 
Please go and have a good weekend!  Take care of yourself, please.  


Danny Denhard - About Me: 19 years in Marketing, Product, Growth and as a  Crowdfunding business leader. You will want to see my RIP to the CMO role presentation and I will be speaking at the Festival Of Marketingread my Q&A interview. Most importantly, I write this weekly Must Reads Newsletter

🚨 I have limited availability for advisory or consultancy work 🚨

Work with us Danny

Disclaimer: All views & recommendations are my own until you click through on the stories.
This week’s gifs are from Giphy.

Binge Watching Disney+ ❓

What shall we watch party together 🥳

Hey, there Must Reader - yes it is Friday!
I hope you are all keeping well and got used to being at home.

Must-Reads this week is a mix of great reads, inspirational stories and huge amounts of free content being made available.

👍Hits of the week 👍: 

If you are anything like me and you listen to DJ sets at work, some of the biggest and best DJs have been mixing from their kitchens, bedrooms, and spaceship for free across Instagram, Facebook and YouTube live.
🎶 Here is a playlist I created of recent live DJ sets on YouTube 🎶


👟 Weekend Update 👟

The Nike Airmax is timeless and most likely created many sneakerhead obsessions. Nike released its documentary on Friday and it’s a must-watch


😍 The Must-Reads Of The Week 😍 

This week's handpicked stories are 600 words long, reading time of about 5 minutes.

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👏 Content Corner 👏


Food Deliveries
🥘 If you live in 🇬🇧 then Paula from TheLDNDiaries has created a great post on alternative ways and providers to get food and drink orders delivered 🥤


❤️You Made It To The End❤️

Special thanks for those who replied to last week’s newsletter and let me know they enjoyed the newsletter or caught up over a virtual coffee - the same offer applies this week.

Thanks again for reading this week’s Must Read’s.
Please go and have a good weekend!  Take care of yourself, please. 


Danny Denhard - About Me: 19 years in Marketing, Product, Growth and as a  Crowdfunding business leader. You will want to see my RIP to the CMO role presentation and I will be speaking at the Festival Of Marketingread my Q&A interview. Most importantly, I write this weekly Must Reads Newsletter

🚨 As of April, I will have limited availability for full-time advisory or consultancy work 🚨

Work with us Danny

Disclaimer: All views & recommendations are my own until you click through on the stories.
This week’s gifs are from Giphy.

Vitamin D & Video Calls

Hey there, it’s Friday, I hope you are all doing ok!
With everything going on I am going to keep sending fun, interesting links, stories, and some ideas for TV, movies, games, and a few books for the weekend.  

Kitten Aww GIF

👍Hits of the week 👍: New York Times awareness (below), LVMH hand sanitizer (below), Balance App offering free mental health usage on their app & TikTok & Pinterest adding disclaimers and info when you search or things are tagged and scribd are giving away 30 days free reading.
👏 to them all 👏


If you’d like to chat about any of the stories or would like a virtual coffee happily reach out via TwitterLinkedIn, or via my Telegram Instant Messenger Group or hit just reply on this email.


😍 The Must-Reads Of The Week 😍 


If you are looking for a few recommendations for this weekend, here are a few I have to binge watch or game:
📺 TV - Homeland, Succession, Suits, Killing Eve, Toy Story 4, The Simpsons, The Morning Show, Truth be told, McMillions.
🍿Films - The Shawshank Redemption, Layer Cake, all of the Toy Stories, Saving Private Ryan.
👾Games - Mario Kart, Mario Smash Tennis, Chess (go old school), Monopoly.

Happily, let me know what your recommendations are.

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Who knew chimps love kool-aid too

Animated GIF

👏You Made It To The End 👏

Thanks for reading this week’s Must Read’s. Please go and have a good weekend!  Take care of yourself, please.


Danny Denhard - About Me: 19 years in Marketing, Product, Growth and as a  Crowdfunding business leader. You will want to see my RIP to the CMO role presentation and I will be speaking at the Festival Of Marketingread my Q&A interview. Most importantly, I write this weekly Must Reads Newsletter

If your company needs some consultancy or your CMO needs help, let me know:  

Help My CMO

Disclaimer: All views & recommendations are my own until you click through on the stories.
This week’s gifs are from Giphy.

Prime Subscription? You Get A Cold Remedy 🤒

Happy Friday! Here are a few interesting stories to refresh you for Friday!

If you’d like to chat about any of the stories happily reach out via Twitter, LinkedIn or hit reply.

Work From Home Cat GIF by MOODMAN

👍Hit of the week 👍: Innocent had a mini rebrand and brand launch. They really nailed their comms, using the negative comments and spinning into positives, this takes so much confidence and muscle memory - props to Innocent *again*.

👎Miss of the week 👎 Hot Cheetos is becoming an ice cream in Texas…i’m not going to lie I fancy the hot Cheetos flavour but many will not want to. Probably a reason why so many people love Texas when they go.


😍 The Must-Reads Of The Week 😍


👩‍💻 Remote Work Special 👨‍💻

With everything going on, last week I wrote about how you can get more out of remote work & proved very popular so here are some of the best resources available to help you get the most out of remote work.

✅ If all else fails, here is a working from home bingo card

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👏You Made It To The End 👏

Thanks for reading this week’s Must Read’s. Have a great weekend!  

Danny Denhard - About Me: 19 years in Marketing, Product, Growth and as a  Crowdfunding business leader. You will want to see my RIP to the CMO role presentation and I will be speaking at the Festival Of Marketingread my Q&A interview. Most importantly, I write this weekly Must Reads Newsletter

Get your CMO help… 

Help My CMO

Disclaimer: All views & recommendations are my own until you click through on the stories.
This week’s gif is from Giphy. Image from Eater & Twitter.

Must-Reads Stories Coming Soon? 🤔

Don't worry ephemeral content can stay... social 🙃

Happy Friday!
Thanks for reading Must Reads this week, today’s Must Read is 727 words long - about a 5 minutes read.

Outer Space Astronaut GIF by NASA

👍Hit of the week 👍 Remote Work - is becoming a focus for many businesses since covid-19, I actually think there will be numerous improvements because of this, better communication, enabling collaborative tools to speed up delivery of work, no excuses for another meeting and importantly quicker face to face time on video calls.

👎Miss of the week 👎 Twitter users - I am still on the fence about fleets aka Twitter take on the ephemeral content product everyone else has called stories, however, Twitter users who have never used it, calling out RIPTwitter, really demonstrates the flock aka Twitter community as a mob, calling this feature out without using it as the miss of the week.
➡️ Let me know what you think ⬅️

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😍 The Must-Reads Of The Week 😍



👏You Made It To The End 👏

Thanks for reading this week’s Must Read’s. Have a great weekend!  

Danny Denhard - About Me: 19 years in Marketing, Product, Growth and as a  Crowdfunding business leader. You will want to see my RIP to the CMO role presentation and I will be speaking at the Festival Of Marketing, read my Q&A interview. Most importantly, I write this weekly Must Reads Newsletter

Get your CMO help… 

Help My CMO

Disclaimer: All views & recommendations are my own until you click through on the stories.
This week’s gif is from Giphy and images from Twitter.

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